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March 2, 2017

Omnitracs Launches Route Race Game to Illustrate the Pivotal Role Technology Plays in Routing and Delivery

Omnitracs, LLC, a global pioneer of fleet management solutions to transportation and logistics companies, today announced the launch of a new web-based game, Route Race. The interactive game is designed to bring awareness to challenges faced by companies making daily deliveries, from staying on schedule to ensuring the most optimal delivery routes and ensuring customer satisfaction. At the end of each level, Route Race illuminates the technology and solutions that help fleets plan ahead to save time and fuel.

Route Race was revealed at Omnitracs’ third annual user conference Feb. 27 through March 1. As the driver of a delivery truck, players are challenged to find the most efficient route to deliver products across the city without running out of gas. Players guide their truck through the streets while strategically picking paths to avoid obstacles, construction and weather delays. After the player has completed the route, their path is compared to the ideal route, or the “Roadnet Recommended Route.”

Omnitracs Roadnet Anywhere is a SaaS platform combining routing, dispatching, telematics, proof of delivery and analytics in order to help fleets execute efficient and effective deliveries. Roadnet Anywhere encompasses traditional daily routing and dispatching tools, but also incorporates real-time and historical data elements as well as telematics and domain-specific analytics to provide 360 degrees of data on every element of a delivery, service, or sales call.

“Customers count on deliveries to arrive on time. Today, this is no easy feat to accomplish, taking into consideration changing customer needs, time sensitivities, capacity restraints, driver preferences, and historical and real-time data flows such as traffic and navigation,” said Jim Gardner, vice president of marketing. “Route Race is an entertaining way to illuminate the many constraints drivers face, as well as the products Omnitracs offers to improve overall fleet efficiency.”

Route Race can be found at It is optimized for both desktop and mobile play.

About Omnitracs

Omnitracs, LLC is a global pioneer of fleet management, routing, and predictive analytics solutions for private and for-hire fleets. Omnitracs’ nearly 1,000 employees deliver software-as-a-service-based solutions to help more than 50,000 private and for-hire fleet customers manage nearly 1,500,000 mobile assets in more than 70 countries. The company pioneered the use of commercial vehicle telematics over 25 years ago and serves today as a powerhouse of innovative, intuitive technologies. Omnitracs transforms the transportation industry through technology and insight, featuring best-in-class solutions for compliance, safety and security, productivity, telematics and tracking, transportation management (TMS), planning and delivery, data and analytics, and professional services.